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Backdrop Webhooks: Fill Your CRM After Every Call

Backdrop webhooks send every call's summary, company and attendees to Zapier, Clay, a HubSpot workflow or your own endpoint the moment the call ends. Enterprise workspaces only.

Backdrop webhooks keep your CRM filled without anyone copying notes over. When a call ends, Backdrop sends the call (its summary, the company and who was on it) to a URL you choose. From there, Zapier, Clay or a HubSpot workflow puts it on the right company, contact or deal.

Who can set this up

Note:

An admin of an Enterprise workspace. You set it up once and it covers every rep's calls. Not on Enterprise? Email support@getbackdrop.ai.

How it works

A rep finishes a call in Backdrop.
Backdrop writes the call's summary and sends an event to your URL.
Your tool (Zapier, Clay, HubSpot or your own code) takes the event and updates your CRM.

There are two events: one when a call's summary is ready, and one when the buyer didn't show up. See Event types for what's in each.

Choose where to send it

Zapier

Catch each call in a Zap, then log it in HubSpot, Salesforce or any CRM Zapier connects to.

Clay

Add each call as a row in a Clay table, enrich it, and push it to your CRM.

HubSpot workflows

Send calls straight to a HubSpot workflow, with no tool in between.

Building your own endpoint? Any HTTPS URL that accepts a POST with a JSON body works.

Add your URL in Backdrop

Get the URL from your tool first (each guide above shows where), then:

Sign in to app.getbackdrop.ai with your admin account.
Click Webhooks in the sidebar.
Click Add Endpoint and paste your URL.
Under the events, choose call.summary.created, call.no_show.created, or both.
Click Create.

To try it before a real call, open the endpoint, go to the Testing tab and send an example event. Your tool gets a sample call, so you can set up the rest of the steps on it.

Manage your webhooks

The Webhooks page also has:

  • The event catalog: every event and its fields, with a sample.
  • Delivery history: each call Backdrop sent, and whether your URL accepted it.
  • The signing secret: for your own endpoint, use it to check that a request really came from Backdrop. See How to verify webhooks.

To stop sending, open the endpoint and disable or delete it.

Good to know

  • Each call is sent once. If your URL is down, Backdrop retries, and the same event never arrives twice.
  • It's every rep's calls. One endpoint gets the calls of everyone in the workspace.
  • Practice calls aren't sent.
  • Calls need a company. A call Backdrop couldn't link to a company domain, like an internal meeting, isn't sent.

Questions? Email support@getbackdrop.ai.

Team plan

How paying for Backdrop works on a team plan. Your company pays, and an admin adds the card and chooses who gets a paid seat.

Event types

The two events Backdrop sends, call.summary.created and call.no_show.created, when each one is sent, and every field they carry.

On this page

How it worksChoose where to send itAdd your URL in BackdropManage your webhooksGood to know